The JyMob Blog

Musings of the founder of a failed startup

The First Demo Day

In the (early) life of a startup, a specific day has a special meaning and importance. This day, fondly referred to as the “Demo Day” is the time when the startup founders show off their product to potential investors and others. Of course, the venerable Y Combinator has made this term very popular.

We at JyMob have been very excited about this day. About 6 months ago, we were admitted into the first batch of Alchemist Accelerator and our first ever demo day is set for tomorrow, Thursday, January 17, 2013.

Firstly, like the name says, it’s time to “demo” your product in about eight minutes. Yes, that’s right – you get 08 minutes to explain your vision, your mission and your message. Fortunately, for us, our product is our message. It is in a pretty good shape and that gives Deepa, a lot of confidence. Good luck, Deepa.

Of course, the ultimate power lies with you guys, the users of our service. But personally, I take demo day as a validation avenue. If I have really understood the product, its positioning and relevance, I should be able to generate enough interest in potential investors. Independent of whether my startup is accepting or should accept external money, the positive frame of mind should be whether I can explain my product to someone (who I don’t know) in a short amount of time. After all, someone is coming there and investing his or her precious time in listening to me. I have got to do my best in delivering the message. Period.

As for the product, yeah, like I said, we had been busy doing some really cool things with respect to making JyMob’s distribution easy. New features, new look of the website is refreshing for all of us here. If you haven’t tried it already, give JyMob a try, now!